Hair Porosity Explained: Types, Tests, and Care Tips
hair porosity impacts how your hair holds moisture. find your type—low, medium, or high—with easy tests and care tips for smooth, hydrated strands
dealing with tangled hair? learn how to get knots out of hair easily with simple tips, best practices and long-term solutions for smooth, knot-free hair.
READ MORE >hair porosity impacts how your hair holds moisture. find your type—low, medium, or high—with easy tests and care tips for smooth, hydrated strands
Fed up with frizz ruining your vibe? Discover unexpected causes, get tips to fix it, plus find hair products to help keep your hair soft, smooth and healthy.
tired of static hair and frizz? discover nine of our favorite tips to keep your hair smooth and sleek—even in winter. hydration, heat protection and more!
learn how to achieve soft, fluffy, voluminous hair with these simple tips. plus, our favorite hairstyles and our must-have products for volume and texture.
transform your hair routine with our leave-in conditioner guide. discover the benefits and get our tips, plus advice on how to use leave-ins for every hair type.
dull, heavy hair weighing you down? click here to find out how to spot, remove and prevent scalp buildup and get your hair feeling light and healthy again!
To help you learn how to exfoliate your scalp, we’ll guide you through different ways, benefits, and tell you how often you should do it.
Dandruff can be a frustrating and stubborn issue, with flakes and itching that often feel impossible to fully manage. In previous articles, we’ve covered what dandruff is (and what it’s...
Dry Shampoo, a haircare dream. In order for this miracle worker to — well, work miracles — you need to be sure you’re using it correctly. Learn how!
Has your bleached or lightened hair taken on a new, warmer, slightly unnatural tone? Find out what causes brassy hair. Plus ours tips to fix and prevent it!
We know how frustrating and difficult to manage dandruff can be. Those tiny flakes can show up out of nowhere, refusing to go away. We've covered the basics of what...
As the seasons change, so do our daily beauty routines. Cooler months can often leave us with dry hair. Because everyone’s hair is different, we’ve curated some recommendations to keep...
battling a flaky, itchy scalp? discover what causes dandruff and learn all about the most common factors like dry skin, as well as some unexpected culprits.
Learn how your skin undertone can help you pick your perfect shade of blonde to compliment your complexion or revamp your look using a contrasting tone.
understanding the differences between purple and blue shampoos can help keep your hair looking its best. learn about these color-correcting products here!
is babassu oil the step your haircare routine is missing? head here to learn about all its benefits and how it can weightlessly moisturize all hair types.
Is your hair prone to breakage and frizz? Does it look dull and feel rough? If any of these hair concerns ring true, the cause may be a lack of...
Daily shampooing might seem like a must, but it can strip your scalp of its natural oils which are needed for healthier hair. The better question to ask is, “How...
Maintaining curly hair can feel like an ongoing challenge. Hair can look and feel shiny one day but look limp and frizzy the next. A key to helping curls stay...
If you have curly hair, you know the struggle of maintaining gorgeous coils and waves. But heat styling, hair coloring and everyday elements can leave your once-bouncy curls feeling dry,...
Tips + products to help manage as well as protect your strands during the summer months. Learn about the harsh environmental factors with ways to combat them.
Your hair has a personality of its own. Figure out the best Verb shampoo and conditioner for your hair goals and concerns with our guide today!
Are you tired of the endless search for new curly hairstyles that won't leave your curls feeling frazzled and fried? Join the club. As fellow curl enthusiasts, we understand the...
Curly hair requires special care and regardless of your curl type, you probably have several products to maintain your look. Two of the most popular curly hair products are gel...
Managing thick hair doesn’t have to be a struggle. Different hair types and textures require different products. Specifically for thick to coarse hair, finding the right products that make your...
Glossy Collection Reformulation Good news! We’ve considered some of your comments and concerns and are happy to announce that we’re reformulating products in our Glossy Collection. These updates are a...
Discover the amazing benefits of amino acids for hair and rejuvenate your locks with these powerful hair treatments. Say goodbye to dull, damaged hair today!
Our Ghost™ Oil is a fan favorite! It’s an everyday, lightweight hair oil made to smooth hair, reduce frizz and add all-over shine to hair. This 5-star bestseller is part...
Discover the best techniques + hair products for styling naturally curly hair. Get inspired with these tips & tricks on how to style your curls effortlessly.
Does your hair need some serious TLC? Look no further than the transformative powers of rosehip oil! Packed with antioxidants and essential fatty acids, this powerhouse oil offers a wide...
We use sunflower Helianthus Annuus (aka Sunflower) seed extract in many of our most popular product lines such as Ghost™, Hydrate, Volume and Curl. We include it because it’s essential...
We all know that taking care of your hair with regular trims and quality hair care products free of harmful ingredients is good for your hair health. But what other...
Encountering issues like dullness, dryness, split ends and breakage might seem like just another chapter in your hair's journey, but it's actually an opportunity to revolutionize your haircare routine. From...
Hello curl friends! We love seeing all of your amazing #hairgoals and #curlgoals results with products from our Curl Collection. While the Curl Collection is designed to be used...
If you are haircare and skincare obsessed (like we are) chances are you're familiar with argan oil in your beauty products. Argan oil has been a well-known powerhouse ingredient in...
Get answers to the most common questions about perms and check out the most popular styles of modern perms that are currently trending.
Mafura butter is rich in essential fatty acids and is incredibly moisturizing. As this creamy and nourishing ingredient finds its way into more haircare and beauty items, we’re sharing all...
Get rid of split ends for good by learning what causes them and following these easy practices to make sure you never get them again.
If you’re tired of dealing with dry, brittle hair and endless split ends, there’s a solution that just might help: jojoba oil. It’s a powerful ingredient that can help combat...
Moringa oil is full of phytonutrients and behenic acid that are associated with many benefits for your hair and skin. It is also considered to be a superfood because of...
Going on vacation shouldn’t mean having to throw your hair care and beauty regimen out the window just to get through airport security. Whether it’s a quick weekend getaway or...
Find out if you have heat, color, chemical, or physical hair damage and see the best hair products to treat each of these common concerns.
Do you want strong, healthy hair? There are plenty of ways you can get there, but let’s start with understanding what makes hair strong in the first place. We’re talking...
We love a blonde highlight here and there, and purple shampoo can help you love your look for longer — even if your hair is mostly brunette. While you might...
We get it. We used to think toner was just something for the printer, too, but it turns out toners are one of the most important parts of the hair...
With these easy style and care tips, you can keep your hair beautiful and healthy no matter where your getaway takes you. Cute & functional vacation hairstyles Why spend hours...
In need of some new easy hairstyle ideas? Check out these quick and easy hairstyles to elevate your hair game. Quick & easy hairstyles All you need to get started...
If you're dealing with dry hair caused by heat styling or weather conditions, it doesn’t have to be your forever story. We're diving deep into the reasons behind dry strands...
Anyone with blonde or silver color-treated hair knows that over time the color will fade or sometimes even become brassy. To keep your hair light and bright with unwanted warm...
